After becoming a new mom, Cody dreamt of a product that would give her easy access to simple and meaningful activities to do with her son. She teamed up with speech-language pathologist, Joelle Phillips and the idea for NutureU was born. They created NutureU Activity Cards, with insights and suggestions from developmental specialists. Cody created the brand guide, logo, package design, web design and all marketing materials. Joelle Phillips is now owner of NutureU and the activity cards have brought joy (and relief) to countless new parents.